Insurance agency referral program

Get your marketing
paid for

Refer another independent agency to Coverage Creatives. Earn $200 every month they stay a client. Stack referrals and apply recurring credit toward your active services, add-ons, and expanded marketing scope.

$200/mo per agencyNo referral capExisting clients only
Refer an Agency

Coverage Creatives offers a B2B referral program for insurance agencies. Existing clients who introduce another independent P&C agency earn $200 per month in recurring referral commission for as long as that agency remains an active Coverage Creatives client. Coverage Creatives is an insurance marketing agency specializing in websites, SEO, video, and growth marketing built for agencies. This program is for agency owners referring peers, not policyholder referral marketing for your book of business.

Program at a glance

$200/mo

per referred agency

B2B agency referral programExisting Coverage Creatives clientsRecurring for life of client relationshipNo cap — commissions stack

Three steps

How the referral program works

Step 1

Make the introduction

You know an agency owner who is stuck on the same marketing problems you used to have. Tell us who they are, how you know them, and why they would be a good fit. One message starts the process.

Step 2

We take it from there

Our team runs the discovery call, onboarding, and service setup. You stay in the loop, but we do the heavy lifting so your referral feels like a warm handoff, not a sales pitch.

Step 3

You earn every month they stay

Once they become an active client, $200 in monthly account credit is applied for as long as they remain with Coverage Creatives. Refer a second agency? That is another $200. A third? Another $200. It compounds.

What referral credit looks like in practice

This is not a one-time bonus. It is recurring credit that grows with every agency you introduce. Our services represent a meaningful monthly marketing investment for agencies that take growth seriously. Each referral puts a real dent in that commitment, and the more agencies you introduce, the more your account credit compounds.

1 agency

$200/mo

A consistent monthly credit applied directly against your active services and add-ons

2 agencies

$400/mo

A meaningful offset toward one of your ongoing managed services each month

4 agencies

$800/mo

Enough to materially reduce your monthly investment or fund an additional service you have been weighing

6 agencies

$1,200/mo

A significant recurring credit that makes expanding your marketing scope much easier to justify

Amounts assume each referred agency remains an active client. Credit begins after onboarding is complete and is applied to your Coverage Creatives account each month.

Why agencies refer peers to Coverage Creatives

When you refer another agency, you are putting your reputation on the line. That is why this program exists for clients who already know how we work.

You have seen the systems firsthand: websites, SEO, video, and growth marketing built for insurance agencies, not generic small business templates.

We treat referrals as partnerships, not cold leads. Your introduction sets the tone; we honor it in how we show up on the discovery call.

The agency you refer gets the same team and standards you signed up for. Your name stays attached to a good experience.

You are not managing the relationship. You make the intro; we handle onboarding, delivery, and support.

“We referred two agency owners in our mastermind group. The referral credit has made it genuinely easy to expand what we do with Coverage Creatives. It is the most practical way we have found to grow our marketing without adding a new budget line.”
Coverage Creatives client (independent P&C agency)

Who can refer

This is a B2B partner program for agencies that already work with Coverage Creatives. It is not a consumer referral offer for your book of business.

  • You must be an existing Coverage Creatives client in good standing.
  • The referred agency must be new to Coverage Creatives (not already in our pipeline or on our client roster).
  • The referred agency must be an independent insurance agency (P&C focus preferred).
  • Self-referrals, duplicate referrals for the same agency, and referrals from non-clients are not eligible.

What you earn

$200 per month

for as long as the referred agency remains an active Coverage Creatives client

Referral credit is applied to your Coverage Creatives account each month. It reduces what you pay for the services and add-ons you already have, and any surplus can be directed toward additional marketing services you want to add.

  • Credit begins after the referred agency completes onboarding and becomes an active client.
  • Credit continues monthly for the life of the client relationship.
  • If the referred agency pauses or ends services, referral credit stops when their client status ends.
  • There is no cap on how many agencies you can refer.

When your credit grows beyond your current plan

Some clients reach a point where their referral credit exceeds what they currently spend with us each month. That is a good problem to have, and there is a clear path forward.

Referral credit lives on your Coverage Creatives account. It applies to your active services first, then any remaining balance becomes a foundation for expanding what you do with us. If you have been thinking about adding a new channel or upgrading your marketing scope, surplus credit is the natural next step.

  • Surplus credit can be put toward any Coverage Creatives service or add-on, including paid advertising, social media management, SEO, video, coaching, and more.
  • It can also support a broader scope or an upgraded plan as your agency grows into new channels.
  • Referral credit is account credit, not a cash payout. The program is built to help you invest further in your agency's marketing, and the best use of that credit is almost always putting it back to work.

Turn your network into recurring marketing budget

The agencies in your orbit are dealing with the same website, SEO, and lead generation problems you solved when you partnered with Coverage Creatives. One introduction earns $200 a month in credit for years. Stack enough referrals and you can fund add-ons you have been considering, or expand the marketing scope you already run with us. If you are already a client, you are already qualified. The only step left is the intro.

Program FAQs

Referral program questions

Discovery questions first, then what existing clients ask before they make an intro.

Insurance agency referral program
Does Coverage Creatives have a referral program for insurance agencies?
Yes. Coverage Creatives operates a B2B agency referral program. Existing clients earn $200 per month for each referred insurance agency that becomes and remains an active client.
Is this the same as a policyholder referral program for my book of business?
No. This program is for referring other insurance agencies to Coverage Creatives. It is separate from client-facing referral marketing services that help you generate leads from existing policyholders.
Can referral credit offset my own Coverage Creatives services?
Yes. Each month, referral credit is applied directly to your Coverage Creatives account and works against what you currently invest with us. Coverage Creatives is a professional marketing partner for growing agencies, and referral credit is designed to reduce your out-of-pocket cost and create room to expand what you do with us over time.
What happens if my referral credit grows beyond my current services?
Any credit beyond your current monthly services stays on your account and can be directed toward expanding your marketing scope with Coverage Creatives. That might mean adding a new channel, upgrading your plan, or activating a service you have been considering. Referral credit is account credit, not a cash payout, and the best place to put it is back into your agency's growth.
How do I submit a referral?
Contact us through our contact page and tell us about the agency you want to refer. Include the agency name, your relationship to them, and the best way for us to reach out.
Can I refer more than one agency?
Yes. Each eligible referred agency that becomes an active client earns you a separate $200-per-month referral credit for as long as they remain a client. There is no cap.

Ready to refer an agency?

Existing Coverage Creatives clients: introduce another agency today and start earning $200 per month in account credit for as long as they stay a client.